The Product In Service Marketing Mix

The Product In help Marketing MixThe redevelopment marketing fuse is to a fault known as an extended marketing mix and is an integral part of a usefulness . The helping marketing mix consists of 7 Ps as comp ard to the 4 Ps of a result marketing mix. Simply said, the religious table service marketing mix assumes the service as a crossing itself. However it adds 3 more Ps which atomic turn of events 18 required for optimum service deli very(prenominal).servicemarketingmix Service Marketing MixThe harvest marketing mix consists of the 4 Ps which be Product, Pricing, Promotions and Placement. These are discussed in my article on product marketing mix the 4 Ps.Product The product in service marketing mix is intangible in spirit. The product division of the marketing mix accepts the tangible good and all of the services that ac bon ton that good to bring out the final product. A product is a package, or bundle, of goods and services that comprise the total go. For exa mple, the purchase of a hotel room includes the guest room, fitness center, pool, restaurants, valet service, concierge, betatain service, etc. A restaurant meal consists of the actual food, host/hostess, and waiters, etc. Finally, atravel experience consists of a chain of products and services starting atthe sequence of purchase and ending upon returning from the trip. Everything in between, much(prenominal) as hotel service, restaurants, and transportation (including taxis and buses), affect the overall experience. Some of the variables that are part of the product decision include variety, quality, design, features/amenities, brand name, packaging, supporting services, and warranties. As stated earlier, the decision regarding the proper mix of goods and services is based on the wants and needs of consumers (the concept of marketing.Place The ordain particle of the marketing mix includes the distri simplyionand logistics of producing a product or service and making itavail able to the final consumer. The location of a manufacturing orwholesaling facility is compulsive by considering the costs of resourcessuch as labor, raw materials, and real estate. In supplement, it is necessaryto have access to the preferred mode(s) of transportation for deliveringthe products to wholesalers and retailers. The location of a retailestablishment is based mainly on accessibility to the final consumers.Services have relatively short channels of distribution and focus mostof their efforts on finding retail locations that are convenient for consumers.For example, restaurants tend to choose high traffic areas closeto shopping and other attractions. Similarly, hotels locate their facilitiesin areas such as airports, urban centers, industrial centers, and touristattractions that are accessible to their respective target markets.Some of the variables that are part of the place decision includethe type of channel, location, assortments, reportage area, inventory,and transpo rtation. Many service standrs overlook the importance of this variable in the strategic planning work. The channel of distributiontends to be shorter for the marketing of services than that forgoods, and most service providers act as manufacturer and retailer.Many managers in service firms assume that once the initial locationis determined this variable diminishes in importance. However, hotelsand restaurants do stir their operations to a more favorable locationon occasion. This is a major decision involving company timeand resources, but it layabout result in long-term growth and increasedprofit if handled properly. Another good example of a place decisionfor a hotel is the Harborside Hyatt in Boston, Massachu positts..Promotion The promotion element of the marketing mix includes allof the converses associated with marketing a product or service.The promotion mix consists of four elements advertising, personalselling, furtherance, and sales promotion. Advertising and publici ty areforms of mass communication using a variety of mediums such astelevision, radio, refreshfuls topic, magazines, direct mail, and the Internet.Advertising is a paid form of mass communication with an identifiedsponsor, while publicity is a non-paid form of mass communicationwithout a sponsor (i.e., it is free and objective). Personal selling isa form of interpersonal communication sponsored by the firm. Salespromotion is a short-term inducement to purchase a product or service.Some examples of sales promotions are contests, sweepstakes,premiums, and product bundles.Pricing Pricing in case of services is rather more difficult than in case of products. Price. Price is the value placed on a product or service. Other terms that can be used to refer to the price component of the marketing mix are fee, rate, tuition, premium, and toll. There are non-monetary elements to price as well as the more obvious monetary elements. Some examples of non-monetary price are the time it takes to search and evaluate alternative products or services and the convenience of location. If a consumer drives to several locations to shop for a product or service, then on that point are costs associated with time, gas, and depreciation on the car. Also, there could be tolls for highways, bridges, or subways. In the end, it is the perceived price or the perceived value the consumer associates with a product or service that influences the purchase and the level of clients satisfaction. appreciate is the trade off between price and quality the benefits the consumer receives for the price paid.Here on we start towards the extended service marketing mix.People The role of the service employee becomes much more critical since to a very real extent theemployee is the service, assumption the absence of any tangible artifact. They carry the responsibility ofprojecting the cipher of the service firm. Because of the inseparability of production andconsumption of services, service delivery is characterized by interactions between customers andservice employees. Service employees who experience positive human resource practices can vowtheir energies and resources to stiffly serving their customers. The service firms humanresource attention practices can create an environment that elicit more positive, courteous andhelpful behavior from the employees toward customers. In turn, the behavior that employees display provide positively impact on service quality.Physical Evidence Physical evidence of service includes all the tangible representations of service such as clear signage,good ventilation, adequate space, internet presence, equipment and facility. As services areintangible, customers are searching for any tangible cues to help them interpret the nature of theservice experience. For example, in the hotel industry, the design, furnishing, lighting, layout anddecoration of the hotel as well as the appearance of its employees pull up stakes influence customerperce ptions of the service quality and experiences. For theme parks, restaurants, health clubs,hospitals or schools, the physical facility is critical in communicating the service and making theentire customer experience positive. Ambient conditions include background characteristics of theenvironment such as temperature, air quality, lighting, noise, music, and scent affect the five senses.Spatial layout of the equipment, and furnishings arranged, the size and shape of these items, and thespatial relationships among them are also crucial to influence customers perception. make Process is referred to as the procedures, mechanisms and flow of activities by which the service isdelivered i.e. the service delivery and operating systems. Delivering customer expectations dependson how well various steps function together. super bureaucratized services frequently followcomplicated and extensive series of actions, and the logic of the steps involved often confuse thecustomer. Customers may com plain that service firms are slow in response and bureaucratic with the some(prenominal) steps involved. They want easy access to the service process, and they want things to behandled quickly, preferably by the front service employee. Customers describe frustrating experienceswhen they have to run from pillar to post to complete a simple transaction, experience long waitingtime, rules and regulations, and personnel who decline to serve them with the excuse Im notallowed to do this or this is against our policy.ServiceLICAn Ordinance was issued on 19th January, 1956 nationalizing the Life insurance policy sector and Life restitution sess came into existence in the same year. The LIC absorbed 154 Indian, 16 non-Indian insurers as also 75 provident societies-245 Indian and foreign insurers in all. The LIC had monopoly till the late 90s when the Insurance sector was reopened to the private sector. HistoryLife Insurance Corporation of India (LIC) was formed in Sep 1956 after the Pa rliament of India passed the Life Insurance Corporation accomplishment in Jun 1956. The company was created with the objective of spreading life-time insurance more widely, especially to reach all the insurable people in the rural areas and provide them with adequate financial cover at a reasonable cost. Apart from its corporate office, LIC had five zonary offices, 33 divisional offices and 212 branch offices in 1956. The nature of life insurance contracts being long-term coupled with the need to provide a variety of services during the term of the policy, LIC re-organised itself by opening a number of new branch offices. After its re-organisation, operate functions were transferred to branches which were converted to accounting units.OperationsAs on Mar 2008, LIC had 2,048 fully computerised branch offices, 109 divisional offices, eight zonal offices apart from its corporate office. LICs net become connects all the branches with wide area network. The company also has tie-ups with certain banks and service providers to offer on-linepremium prayer facility in select cities. Besides, ECS and ATM premium payment facility to its customers, the company has also commissioned IVRS and in organic law centres at Mumbai, Ahmedabad, Bangalore, Chennai, Hyderabad, Kolkata, hot Delhi, Pune, amongst other cities. LIC has also launched Satellite Sampark offices in order to provide easy access to its policy holders.The company had 340 such offices as on Mar 2008. LIC also provides housing pay by LICHFL. It has also formed an asset management company known as LICMF AMC. The corporation has also extended its operations to the international arena by various JVs and subsidiariesit operates in as many as nine countries.Products ServicesLIC offers a wide array of insurance products to its customers such as insurance plans, reward plans, unit-linked plans, special plans and group scheme. During FY08, the company introduced certain new products such as Profit Plus, Fortu ne Plus, Jeevan Akshay, Jeevan Amrit Amulya Jeevan. As of Mar 2007, total number of agents of the company stood at 1.1 mn while the total number of policies issued was 38.2 mn. The premium earned by the company reported a growth of 41% in FY07 when compared to the previous year. During the year, the company insured 34.28 mn individuals for the first time7 Ps of Services Marketing in LICThe marketing mix is the combination of marketing activities that an arrangementengages in so as to best meet the needs of its targeted market. The Insurance business deals inselling services and therefore due weight-age in the formation of marketing mix for theInsurance business is needed. The marketing mix includes sub-mixes of the 7 Ps ofmarketing i.e. the product, its price, place, promotion, people, process physical attraction.The above mentioned 7 Ps can be used for marketing of Insurance products, in the followingmannerPRODUCTA product means what we produce. If we produce goods, it means tan gible productand when we produce or generate services, it means intangible service product. A product isboth what a seller has to sell and a buyer has to buy. Thus, an Insurance company sellsservices andtherefore services are their product. In India, the Life Insurance Corporation of India (LIC) isthe leading companies offering insurance services to the users. Apart from offeringlife insurance policies, they also offer underwriting and consulting services. When a personor an organization buys an Insurance policy from the insurance company, he not only buys apolicy, but along with it the assistance and advice of the agent, the prestige of the insurancecompany and the facilities of claims and compensation. . In short, the formulation ofproduct-mix should be in the face of in advance(p) product strategy. plot of ground initiating theinnovative process it is necessary to take into consideration the strategies adopted by privateand foreign insurance companies through various plans like Endowment plan, pension plan,ULIP.priceIn the insurance business the pricing decisions are concerned withi) The premium supercharged against the policies, ii) Interest charged for defaulting thepayment of premium and credit facility, andiii) counsel charged for underwriting and consultancy activities. . The pricing ininsurance is in the form of premium rates. The premium rates are revised if there areany significant changes in any of the below factors.a) Mortalityb) Expensesc) InterestPLACEThis component of the marketing mix is related to two master(prenominal) facets i) Managing the insurance personnel, and ii) Locating a branch. .While locating branches, the branch manager needs to consider a number of factors, suchas smooth accessibility, availability of infrastructural facilities and the management of branchoffices and premises. In addition it is also significant to provide safety measures and alsofactors like office furnishing, civic amenities and facilities, parking facili ties and interioroffice decoration should be given proper attention. Thus the place management of insurancebranch offices needs a new vision, distinct approach and an innovative style. This is essentialto make the work place conducive, lovely and proactive for the generation of efficiencyamong employees. The branch managers need professional excellence to make placedecisions productive.PROMOTIONAdvertising and Publicity, organization of conferences and seminars, bonus topolicyholders are neutral communication. Arranging exhibitions, participation in fairsand festivals, rural wall paintings and publicity drive through the mobile publicity van unitswould be effective in creating the impulse buying and the rural prospects would be easilytransformed into actual policyholders.PEOPLEUnderstanding the customer better allows designing appropriate products. creation aservice industry which involves a high level of people interaction, it is very important to usethis resource efficiently in order to converge customers. Training, development and strongrelationships with intermediaries are the key areas to be kept under consideration. Trainingthe employees, use of IT for efficiency, both at the staff and agent level, is one of theimportant areas to look into.PROCESSThe process should be customer friendly in insurance industry. The speed and accuracyof payment is of great importance. IT Data Warehousing will smoothen the processflow. IT will help in servicing large no. of customers efficiently and bring down overheads.Technology can either musical accompaniment or supplement the channels of distribution costeffectively. It can also help to improve customer service levels. The use of data warehousingmanagement and mining will help to find out the profitability and potential of variouscustomers product segments.PHYSICAL EVIDENCEThe physical evidence are includes such as policy document, statements, intimationletter, uniforms of personnel, vending machine of LIC enquiry o ption , LIC logo and their awards.AXIS BANK bloc Bank Limited was the first of the new private banks to have begun operations in 1994, after the Government of India allowed new private banks to be established. The Bank was promoted jointly by the Administrator of the specified travail of the Unit Trust of India (UTI I), Life Insurance Corporation of India (LIC) and General Insurance Corporation of India (GIC) and other four PSU insurance companies, i.e. National Insurance Company Ltd., The New India Assurance Company Ltd., The Oriental Insurance Company Ltd. and United India Insurance Company Ltd. The Bank today is capitalized to the extent of Rs. 358.56 crores with the public holding (other than promoters) at 57.60%. The Banks Registered status is at Ahmedabad and its Central Office is primed(p) at Mumbai. Presently, the Bank has a very wide network of more than 701 Branch offices and Extension Counters. The Bank has a network of over 2854 ATMs providing 24 hrs a day banking co nvenience to its customers. This is one of the largest ATM networks in the country. The Bank has strengths in both retail and corporate banking and is committed to adopting the best industry practices internationally in order to achieve excellence. bloc Bank Limited has been promoted by the largest and the best Financial Institution of the country, UTI. The Bank was set up with a capital of Rs. 115 crore, with UTI contributing Rs. 100 crore, LIC Rs. 7.5 crore and GIC and its four subsidiaries contributing Rs. 1.5 crore each.THE SERVICE MARKETING MIX OF AXIS BANKPRODUCTThe main products of AXIS Bank are Saving Account, Current Account and Demat Account. The other products are kinsperson loan, personal loan, Insurance, Credit cards, etc.For better marketing of products, the products are categorized under Axis Bank and Axis Sales.Products under Axis Bank areSaving AccountCurrent AccountForex Department lucre AccountsProducts under Axis Sales areHome loanPersonal loan,Demat AccountP RICEThe price of the product depends upon the services provided by the Bank on the respective product to the customers. Detailed pricing changes from time to time and the same can be found on the website of Axis bank.PLACEPlace plays an important role in tangibilizing service offerings. Quality of service is perceived by many customers in the form of place of delivery- locational appeal, interiors, ambience, etc. If a bank is located in a crowded market the place or location will be a negative tangibilizes. Providing excellent tangibles in the form of place or location and interiors is particularly important for appealing to the customers segment. More recently, some of the private banks in India like AXIS Bank are providing very attractive tangibles in the form of their locations, exteriors and interiors.PROMOTIONPromotion can tangibilize services in different formsVisualizationAssociationPhysical representationDocumentation.Visualization tangibilizes services through hoardings, TV and bring out campaigns or advertisements. Physical representation in services has a good promotional appeal to customers like use of colors to play wealth and status. Service providers use documentation in their promotions in support of their claims for dependability, popularity and responsivenessPEOPLEPeople are a common factor in every service. And people tangibilize services. Good people (means good performance) make good or successful services. Bad performers deliver bad services.PROCESSCustomer be business process- Process innovations and continuous improve-ment through people involvement.Result oriented approach- Each process has been designed by first planning the desired results.Axis Bank is constantly taking initiatives to offer the best in class service that seek to conjure up customer experience.PHYSICAL EVIDENCEReduce paper usage- Due to technological innovations such as use of Finacle software for core banking solutions.It has positioned it self as a bank which gi ves higher(prenominal) standard of services through product innovation.Satisfies the diverse need of individual and corporate clients.It is customer centric, and service oriented .Now we will compare the strategies of both axis bank and adlabs,LIC provides life insurance policy, like Endowment plan, pension plan,ULIP.Axis bank also offers variety of products like Saving Account, Current Account and DematAccount. The other products are Home loan, personal loan, Insurance, Credit cardsIn LIC the pricing decisions are concerned with i) The premium charged against the policies, ii) Interest charged for defaulting the payment of premium and credit facility, and iii) Commission charged for underwriting and consultancy activities. . The pricing in insurance is in the form of premium rates.The price of the product depends upon the services provided by the Bank on the respective product to the customers.LIC consider a number of factors, such as smooth accessibility, availability of infrastru ctural facilities and the management of branch offices and premisesQuality of service is perceived by many customers in the form of place of delivery- locational appeal, interiors, ambience, etc. If a bank is located in a crowded market the place or location will be a negative tangibilizes. AXIS Bank are providing very attractive tangibles in the form of their locations, exteriors and interiors.Advertising and Publicity, organization of conferences and seminars, incentive topolicyholders are impersonal communication. Arranging exhibitions, participation in fairs and festivals, rural wall paintings and publicity drive through the mobilepublicity van.Visualization tangibilizes services through hoardings, TV and print campaigns or advertisements. Physical representation in services has a good promotional appeal to customers like use of colors to symbolize wealth and status. Service providers use documentation in their promotions in support of their claims for dependability, popularity and responsiveness.LIC being a service industry which involves a high level of people interaction, it is very important to use this resource efficiently in order to satisfy customers. Training, development and strong relationships with intermediaries are the key areas to be kept under consideration.In axis bank Good people (means good performance) make good or successful services. Bad performers deliver bad services.The process should be customer friendly in insurance industry. The speed and accuracy of payment is of great importance. IT Data Warehousing will smoothen the processflow. IT will help in servicing large no. of customers efficiently and bring down overheadsCustomer defined business process- Process innovations and continuous improve-ment through people involvement.Result oriented approach- Each process has been designed by first planning the desired results.Axis Bank is constantly taking initiatives to offer the best in class service that seek to enhance customer experi encThe physical evidence are includes such as policy document, statements, intimationletter, uniforms of personnel, vending machine of LIC enquiry option , LIC logo and their awardsIn Axis bank physical evidenceReduce paper usage- Due to technological innovations such as use of Finacle software for core banking solutions.It has positioned it self as a bank which gives higher standard of services through product innovation.CONCLUSIONThere is littile bit similarity in the service marketing mix of LIC and axis bank but there is difference in the marketing strategy of the both companies

Nursing Shortage in the United States

breast feeding Shortage in the United StatesNURSING LABOUR FORCE IN THE U.S. HEALTH CARE form AbstractThe well- pass judgment demographic change attributed to the ageing of the baby boomer population in the USA pull up stakes led to a signifi bathroomt demand on the wellnessc ar industry in the unyielding run. Important resources such as the nurse work on force out will be required to provide gauge health c atomic consider 18 services to the population. This research paper will provide a brief description and statistics of the nurse labor force in the USA, the commandal requirement inquireed to be a nurse, the ch altogetherenges face by the nurses in the health cautiousness governing body. The last part of the paper identifies the treat deficit and the solutions for the short and vast run, the recommendations and finally, the conclusion.LABOR FORCE IN THE U.S. HEALTHCARE SYSTEMThehealth electric charge corpse in America is a complex and unique linguistic context comp aring to the opposite 34 countries in the memorial tablet for Economic Co-Operation andDevelopment (OECD). In 2016, The United States spent $3.3 trillion on healthc are benefits, or 10,348 per person annually, which represents17.9 % of the hail GDP and rebrinyed at top of all OECD countries for the healthcareexpenditures. About 30% of the cost was spent on hospital care, 20% onphysician and clinical services, 10% on prescription drugs and 5% on breast feedingcare. However, the life expectancy is 78.6 eld which ranked 22ndof the OECD countries (Medicare & Services, 2015).Meanwhile, bothers such as growing population, senescence and shortfall ofphysicians and nurses are causing the increasing demand for healthcare benefits(Levit & Patlak, 2009).In 2016, there were 5,534 registered hospitals including 4,840 lodgehospitals in the U.S, more or less of the healthcare facilities are owned by privatecompanies and 60% of the community hospitals are non-for-profit organizations,20% are for-profit and 20% are owned by brass. In U.S, the most value ofhealthcare system in America is the health professional, also con human facered ashealth providers (AHA, 2018). THE NURSING WORKFORCEAccordingto U.S dominance of Labor (2018), the total labor force was round 160 million. obliges are playing an important lineament in the healthcare system. Nursingdemographic consists of1.5 million certified treat suspensor (CNA), which represents about 1% of the U.S labor force who are responsible supporting patients daily activities such as taking vital signs, dispensing prescribed medications, bathing and transporting patients. Certified nursing assistant is consulted as nursing assistant as general or patient care assistant. CNA is like medical examination assistants that both assist physicians, nurses and such healthcare providers. Usually, CNAs are assigned in an inpatient hospital and residential facilities such as nursing home and day care centers. Till 2016, the mean(a) hire for CNA was $26,590 while VA hospitals might offer better recompense, around $37,450. Alaska make ups the highest average salary which was $17.81/hour while it was $11.6/ hour in West Virginia. In fact, the market judge the demand for CNAs would append about 11% during 2014 to 2024. 738,000 licensed practical nurse (LPN), which represents about 0.5% of U.S labor force, who are responsible for granting injections, surgical preparation and communication betwixt patients and physicians. LPNs also do assistant works such as recording and maintaining communication with patients, registered nurses and physicians. LPNs are directly assigned to take care of patients that keep patients comfortable. Sometime, LPNs are assigned to take blood pressure, insert catheters and such activities. LPNs usually work in hospitals, nursing homes, doctors offices and any healthcare facilities. In fact, LPNs are the direct contact between patients and physician that they are responsible for keep patients knowledge about intercession and procedures. The average salary for an LPN was $44,000 and the number is evaluate to increase. Connecticut severalise pays the highest average salary which was 24.30/ hour, comparing to the lowest paying state West Virginia with $14.25/ hour or $29,640 per year. 3 million registered nurse (RN), which represents the largest sort of all types of nurse and 1.9% of U.S labor force, who are qualified with license to make nursing diagnoses and work as a supervisor of CNAs and LPNs. RNs work with physician and healthcare teams to improve healthcare pure t unmatched and treatment quality. RNs also educate patients for their health conditions and support patients and their family members on further living. Since it is the largest concourse, the competition is fierce. Depending on the specialty, education and down, the average salary was around $70,000 in 2015. Some hospitals might offer better payment to $100,000. California owns the largest n umber of RNs, which was around 300,000 and it pays the highest salary in America, which was $98,400 on average. The market expect a 16% increase of RNs from 2014 to 2024.151,000 advanced registered nurse practitioner (ARNP), who standard additional education with masters degree or post ammonia alum degree and additional medical experience. ARNPs work as clinical nurse specialist and nurse anesthetists that they are certified to diagnose, prescribe medication and therapy, provide treatment and counsel to patients. ARNPs are specify into multiple types such as acute care, nursing information, nurse administrator, travel nursing, family nursing, psychiatric nurse, neonatal nurse and pediatric nurse. The average wages for ARNPs was $95,000 or $46.40/ hour. During the first decade of 21st century, the job opportunities in the healthcare segment of United States grew with a pace of 20% while, in all other segments of the industries nationwide, the same growth was merely 3%. The growth r ate has boomed in the US healthcare market, demanding for more and more registered nurses and nursing professionals in the real decade as well. These opportunities energize created mixed job profiles so far in the evolving hospital settings. New hospitals and home care- found jobs are also emerging rapidly. It is anticipated that the rate of employment in the health care sector will grow tumultuouser than the rate of employment in all other sectors between 2014 and 2024, with projected increases of nearly 22% and 5%, respectively. Other service sectors are projected to grow by about 8% during the same time design .(Martiniano, Chorost, & Moore, 2017).Currentlythere are more than six million of the staff available across states in thehealthcare settings for RNs and NPs working in different administrative positionsin United States. The growth rate is also having imperative rays of hopes interms of having future job employments because of the fact that between 2014 to2024, it is estimated that the home care based jobs are expected to increase by60% while jobs in the offices of the healthcare practitioners are also said tohave the increase of 25% because as of now, there are more than 4 million ofjobs that are available in the same positionthe job positions are subjected tobe va earth-closett and modify at the same time, depending on the conditions of thenurses who are employed and leave their jobs due to unforeseen conditions (Martiniano et al., 2017). Researchesshowed that there would be a 1 million shortage of RN in 2020 because of thedropping economic situation in America. In fact, the shortage has been ongoingsince 1998 that it has been always a lose of supply. The supply was high thanthe increase of demand. in that location were several reasons behind the shortage. Ageingof nurses might be the most concerned issue in recent that galore(postnominal) nursingpractitioners are getting older. Since 2012, the 50-60 year-age grouprepresented the largest group on RNs and these group is expected to retirebefore 2025 but they are the ones who are the most experienced for taking careof patients (Levit & Patlak, 2009). TheU.S government also supports foreign-born nurses in wander to remove the gapbetween supply and demand. In 2008, international nurses represented 15% of thenursing workforce. One concern was the communication that international nursesmight have chores on communicating with patients and doctors even thoughtthey had passed the English language test such as TOEFL and IELTS. In fact,foreign-born nurses on average cost less than American born nurses and theycontribute extra value on international patients (Levit & Patlak, 2009).NURSINGPROFESSIONS efficiencyWith the expansion of the ACA, allowing more slew access to health care and insurance coverage, and the aging of thepopulation, which increases the nationwide rate of terminal illnesses such asheart ill luck and malignant neoplastic disease, the demand for care is h igher than ever and thereprompts the big question of whether the matchd health care workforce canadequately meet that demand. To fill the obvious gap that will occur,non-physician providers will be needed. Potential candidates for the positionsare no other than advanced trained nurse. In the1990s, funding for nursingeducation drew the attention of policymakers as people realized there would besubstantial shortfalls of nurses in the next decades. Efforts to increasefunding for nursing education have been intermingled with advocacy forincreased emphasis on baccalaureate entry-level education. In the past, moreRNS were educated in hospital-based diploma programs, but most of theseprograms has been converted to associate or bachelors degree programs. Theshift in nursing education from hospitals to universities marked the importanceof the body of knowledge that the nursing profession should possesses. muchessentially, it be nursing as any(prenominal)thing much more than assistant t o thephysician. As an effort to alleviate a looming cycle of nursing shortage, communitycolleges and technical schools started offering nursing program in the 1970s. Sincethen, the nursing education has greatly evolved to better prepare theirstudents for the ever-changing and challenging world of health care system.The two most frequent modes for people pursuinga nursing degree is either obtaining a 2-year associate degree (AND) or a4-year baccalaureate program (BSN). Many community and technical colleges offerADN programs and they are more attractive to prospective nurses because oftheir afford ability and a shorter time period to finish. Graduates from theprograms are qualified to sit for the National Council Licensure Examinationfor Registered Nurse (NCLEX-RN). This type of program provides a solidfoundation for entry-level nursing positions at a wide array of health-relatedestablishments, including hospitals, primary care clinics, and nursing homes. Inaddition, nurses can later register for the RN-to-BSN bridge programs to obtaintheir BSN. The 4-year BSN, while more time consuming, opens up moreopportunities for nursing students upon their graduation. BSN candidatesreceive intensifier knowledge non only in the clinical palm, but also inleadership and communication skill. The goal is to provide more professional recrudescement to their students with a broad curriculum that coverssome of the most pressing issues within the profession, such as public health,social sciences, nursing research, and management and leadership. Mostof nursing programs are not recommended to be taken online as they are hands-onprofession. Averagely, nursing program costs $15,000 per academic year(Registered Nursing Degrees, 2018). In the 1990s, nurses once passed their board licensing received the same licenses and oft hired to perform the same jobs. Their background education, whether they had an associate degree (ADN) or a baccalaureate degree in nursing (BSN), did not di fferentiate the task they performed in any health care facility. While the confides and educational differences between ADN and BSN were proven to exist, there was a general but often weak correlation in patient outcomes based on the initial education preparation of the RN providing the care (Kovner & Schore, 1998). A meta-analysis done in 1988 by Joyce Johnson pointed out that BSN RNs attained higher scores in the field of communication, problem solving, and professional role when compared with AND RNs. Contrariwise, these associations decreased when experience was taken into account, and no distinguishing result existed in measuring level of leadership and autonomy between BSN and ADN RNs.Time has changed and so as the complexity of the health care system. The role expectations and educational outcome differences for ADN and BSN has been more clarified. Although the health care system required nurses prepared at both levels of education, the graduates of these programs hold diffe rent competencies and should be valued for those differences (N/A, 1995). A study done in 2003 further proved this notion by showing the connection between higher levels of nursing human capital and improvement in patient outcomes a 10 percent increase in nurses with baccalaureate degree yielded a 5 percent decrease in patient mortality and complications (Kutney-Lee, Sloane, & Aiken, 2013). This clarification in the roles of ADN and BSN nurses are vital to the deli actually of high quality care and require the restructure of their education curriculum as well as validation in the systems in which these graduates are employed. ISSUES IN THE NURSING LABOR FORCELike many an(prenominal) other health care professional, the nursing workforce has many tough areas that need to be resolved. One of the most pressing one is the shortage in labor force. The Patient Protection and Affordable Care Act (ACA) since its delineation in March, 2010, has successfully provided insurance coverage fo r around 19.2 million people and dropped the number of uninsured population from 20.5 percent to 12.2 percent in 2016 (Garrett & Gangopadhyaya, 2016). This influx of modern patients has driven up the demand for nurses with the U.S. Department of health and Human Services projected a shortfall of over one million nurses by 2020 (DHHR, Resources, Workforce, & Analysis, 2017). However, the current state of the workforce is gradually depreciated due to several factors. The aging baby boomer nurses reaching their retirement ages contributes as the first factor in this shortage crisis. This aging workforce has been dealing with increasing pressure due to higher work demand resulted from nursing shortages, and their health suffers tremendously with a significant higher number of senior nurses experiencing chronic pain, tiredness, and exhaustion among the group (Gabrielle, Mannix, & Jackson, 2008). An obvious fix to this problem is to increase the number of qualified nurses in the labor ma rket through and through nursing school recruitment campaign. Unfortunately, the majority of nursing schools nationwide do not have the capacity to accept new candidates due to a lack of faculty, budget constraints and limited clinical sites for students to coiffure. While all schools reported reaching their full capacity and even going over their students limit each year, many applicants got rejected, with 78 percent of ADN applicants and 62 percent of BSN candidates, all of them had qualified credentials, were turned away from nursing school in 2016 (Nursing, 2016). This would directly reduce the chance to engender enough nursing graduates to meet the upcoming demands facing the health care industry. Beside the restricted nursing enrollment rate, health care providers only preferred nurses who already had several years of experience and turned down many potential applicants only because they newly graduated. Another realistic alternative to fill the gap in nursing staff is by h iring foreign-educated nurses. However this solution is poorly received since it stirs up concerns regarding the level of competency of nurses trained outside the U.S. and immigration issues (Williams, 2014).A shortage of nurse will ultimately lead to achange of nurse staffing pattern in care centers, with one nurse tending formore patients. A study by Cummings and Estabrooks (2003) pointed out the negative effects the changein nurse staffing patterns had brought upon the remaining nursing staffshealth and their competency to provide quality care. Other research literaturealso reported imbalance nurse staffing pattern can drive up the rate ofpreventable medical errors and indecent events (e.g. hospital-acquired pressureulcers, wrong blood transfusion) (Cho,Ketefian, Barkauskas, & Smith, 2003). The predominant effects of hospitalrestructuring on nurses are mostly negative with a decrease in efficacy andability to provide quality care, reduction in job satisfaction, and disparityin t eamwork among care providers, which resulted in an increase in turnoverrate. Cost enclosement initiatives in many healthcare establishment can also further deplete the nursing workforce. The U.S.health care expenditure has skyrocketed over the past decade and accounted for17.9 percent in the overall share of gross domestic product (GDP) and more than$10,000 per capita in 2016 (Llanos & Rothstein, 2007) (CMS, 2016). Regardless, the U.S. index for health careoutcomes such as life expectancy, maternalistic mortality, child and infant mortalityare far behind other OECD nations (Institute ofMedicine, 2007). As a result, several health reform programswere introduced in an attempt to increase access-to-care for the population,reduce the health care cost, and improve the quality of health care. The fulfilation of these pilot programs put tremendous pressure on health careproviders and organizations to contain their cost while maintaining optimumtreatment to their patients. Many care facil ities decided to restructure theirworkforce by decreasing the overall labor pool. As one of the largest personnelgroup in the health care workforce and oftentimes claimed for the largest pieceof the hospital budget pie, approximately 33 percent of hospital appendage cost(Walston,Burns, & Kimberly, 2000), nursing positions were the primary targetfor cost-containment strategies in many organization. The result was anincrease in substitution for lower credential nursing position, such asLicensed Practical Nurse which only required two years of associate degrees, oreven unlicensed personnel like patient-care technicians. This shift in workforce in the 1990s, however, had driven up the rate of medication errors,patient injuries and infection (Kunen, 2001). To better adapt to the ever changing environment of health care bureaucracy and population health priorities with finite capital and human resources, all health-related establishments should develop strategies with emphasis in organiz ation and culture restructure that has positive impact on the outcomes of patients and nurses. Beside financial incentives, political advocacy from both the federal and state government, as well as professional opinion and standard setting can further make changes to the recruitment and retention of qualified nurse workforce. THE GOVERNMENTSEFFORT IN SOLVING THE ISSUE OF NURSE returnOne of the problems the healthcare system in the U.S. is facing is that of shortage of nurses. Some factors which contribute to this shortage is the fact that women have more options in choosing their career path in society immediately when compared to the past. From an economic point of view, this problem of shortage is cause more by the supply side rather than the demand side thus, making it a more complex shortage (B. & J.I., 2001). This shortage of nurses might worsen in the long run if the government do not develop and implement solutions to solve this problem. Some economic solutions where develo ped in the past to attend solve this problem such as relocation coverage, new agio packages and sign on bonuses however, they were all short-term solutions which helped in redistributing the supply of nurses instead of increasing it (B. & J.I., 2001). Due to the shortage of nurses in the healthcare system, the government has developed and implement solutions which will be examined below.The government is trying to recruit more students and educators in the nursing field to combat with the increasing demand in the workforce. For some years now, recruitment of students in the school of nursing has been declining. According to the American Association of College of Nursing, the number of nursing students who enrolled in the bachelors degree program had been declining in the past five years (Larson, 2016). In 1999, the number of nursing students felt by 4.6% nationwide. Nursing master program also suffered the same fate with a decline of 1.9% in some states (Larson, 2016). To better lend oneself the current aging workforce, healthcare circles decided to recruit the old and retired practicing nurses who can no longer administer treatment to the growing population and appointed learning positions to them in nursing schools. They came to a conclusion that this ageing nurses will better teach the students as they are teaching out of experienced and it is said experienced is the best teacher (Johnson et al., 2006). Practice and experience are two important factors that teachers most acquired in order to teach students effectively. Also, in San Diego,six hospitals donated $ 1.3 million to support a program known as Nurses Now,which will be an luck to add faculty members and additional nursingstudents in the San Diego University (Costantini, 2016). Moreover, in orderto support students to do nursing, the Texas hospital donated $ 425,000 inscholarships to local students to do their bachelors degree program innursing. Moreover, in New Jersey the Board of Free holders d onated scholarshipsto local students who accepted to work in the long term care facility in theUSA (Costantini, 2016). These are examplesof some successful collaborative efforts between healthcare organizations,nursing schools and the USA government to help solved the problem of nursingshortage in the USA. Moreover, in order to solve to problem of shortage, hospitals are re-implementing intensive training programs for nurses in various specialities. This has gone a long way to retain nurses who are seeking for a transfer and has also help build a vocation development path for nursing staff. A research that has been done on Magnet hospitals indicate that some of the organizational characteristics that create a centre of attention and retain nurses are professional practice models for delivery of healthcare with independence and responsibility to make decisions (B. & J.I., 2001). Moreover, effective managerial structure, quality patient services and investment in nurses professional d evelopment in the healthcare system are very necessary and important. Nurses must be involved in developing and implementing the practice of care in hospitals since they are very close to patients. Some of this practise includes participating in the financial management of the hospital and developing new strategies in hospitals. If healthcare leaders developed intensive programs for nurses in each specialities, it will motivate them to realize that they are very important in the healthcare system thus, encouraging them to remain in their various specialities in nursing.Furthermore, healthcare leaders need to developed models of care in order to solve the problem of nurses shortage in the USA, the government need to implement regulatory and policy issues (Johnson et al., 2006). Some regulatory and policy problems could also cause the nursing shortage such as federal and state laws, licensure and nursing practice act, and requirements from reimbursement organizations, private organiza tion and the government (Johnson et al., 2006). Inside an organization, insistent process developments initiatives can assist standardize and simplify documentation. Healthcare leaders should drive this problem with some consultation from some internal experts in reimbursement, patient documentation and risk management.Furthermore, nursing trainers should use technology as one of the training tool.Although most of the character in nursing learning is clinical experience, most of the classroom teaching can be done through the new technology we have today such as internet teaching, distance education, and accelerated educational programs.As the healthcare of patients become more associated to technological improvement, routine nursing performance can drilled by utilizing the same technology. Technology improvement could also be use to test and certified nursing educators (Larson, 2016). All these new methods of teaching nurses through technology advancement will motivate younger adul ts who like using the internet and other forms of technology to learn to join the nursing field thus, dower to solve the problem of nursing shortage.In addition, to help solve the problem of nurse shortage in the USA, healthcare leaders should concentrate on training our own nursing and retaining them from traveling to other countries such as Canada. One sizable approach to solve this problem is to employ bachelors and masters students who are already in the faculty programs and provide them with qualified training and prepared them as well-trained nurses to be employ in the nursing field (Buchan & Aiken, 2008). Guidance into the clinical faculty is one of the best in this context, and this will improve nursing students capacity to do their work in the nursing field efficiently. The main idea is to guide them to grow into the nursing profession and eventually make nursing their profession of choice. This strategy will work well to the nursing field advantage because, it will encou rage students to choose nursing as a career thus, increasing the number of nurses for the future.To continue, to solve the problem of nursing shortage in the USA, the government should augment the supply of nurses by using tax credit. For example, three bills where pass to permit the creation of refundable tax credit for all register nurses (Johnson, Posner, Biermann & Cordero, 2006). This is a positive impact that would have help retain nurses in the profession and it will also help to increase their salaries. Moreover, it will motivate them to maintain their various positions in hospitals thus, working positively in reducing the problem of nurse shortage in the USA.More so, in order to solve the problem of nursing shortage in the USA, hospital managers should offer bonuses to nurses who accept and sign up to work in that hospital for a long period of time. For example, in St. capital of Minnesota hospital in Minnesota, the hospital leaders are giving out bonuses of about $8,000-$1 0,000 to nurses with essential care experience who have sign up to work in the hospital for a long period (Larson, 2016). This strategy has help St. Paul hospital to keep most of it nurses. If more hospitals could adopt this method, it will help solve the problem of nurses shortage in the USA.Moreover, in order to solve the problem of nurse shortage in the USA, the government need to increase the salaries of nurses. The work load of nurses especially register nurses is much as they are the ones who spend most of the time taking care of patients (B. & J.I., 2001). Most of them leave the nursing field because they are not well pay for the work they do and most of the time, some are not pay for the extra work they do. In order to solve this problem, the USA government has increased the salary of nurses for example in California the salary of register nurses went up to $94, 120 per year (B. & J.I., 2001). This has motivated many people to join the nursing field. According to experts pro jections from the Bureau of Labour Statistics, by 2022, the nursing field will experience an increase in the number of register nurses of about 526,800 (B. & J.I., 2001). This is a good sign for the healthcare field for the future absolutely a field with good prospects. ALTERNATIVES FOR THESHORTAGE IN NURSING SUPPYNurses form an essential part of the working force in the healthcare system in the USA and the great role they play cannot be ignored. This explain why the USA government, over the years have been trying to solve the problems nurses are facing in the healthcare system in order to motivate more people to join the nursing field. Due to all this, some recommendations are made to help improve the nursing working force.One of therecommendations is that, healthcare leaders should change consumers knowledgeof healthcare services. Most patients like meeting register nurse for them totake care of them whereas they are other nurses in the hospital who can takecare of them better. H ealthcare leaders need to change this perception somepatients have concerning the choice of nurses.More so, somepatients believe that nurses who are well paid do the work better than nurseswho are less pay. That is why patients keep traveling from one state to anotherin order to seek for hospitals where nurses are been well pay. For example,most Americans travel to big states such as California in order to receivetreatment from physicians and nurses. This believes is not good because itcreates nurses shortage in big states compare to small states (Costantini, 2016).The USA governmentshould develop and implement public health programs that will help educate thepopulation on how to prevent certain illnesses. This will help reduced thenumber of people who get sick, thus reducing the number of patients, nurseshave to take care of. People should do more of physical activities and eathealthy in order to avoid unnecessary illnesses which could be avoided by doingthis. Also, the population should be sensitize about the problem of nursingshortage in the country. This will motivate them to take good care of themselvesin order to avoid falling sick.Based on theexecution of these recommendations, it will assist to achieve healthy people2020 objectives. These recommendations are strategic plans that can be utilizeby the government, people, private and public health providers and communitiesto improve the health of the population thus making the USA government toachieve its goal of healthy people 2020.CONCLUSIONNurses play a verysignificant role in providing medical treatment to patients and they also helpto re-enforce the physicians shortage compass force in the USA. Many healthcare organizations can not do with out nurses as they play a significant role.If the shortage of nurses worsens, many patients will no longer have access tocare thus, creating a huge problem in the country. The USA government need totake the problem of nursing shortage in the country very serious a s the babyboomer nurses retirement will cause a serious shortage. With the fast growingpopulation of America, as many immigrants are coming in, it is necessary forthe USA government to attract more nurses into the health care system. It thereis profusion of nurses in the country, it will help the government, Medicare& Medicaid and other health organizations contain healthcare cost which isvery expensive. It will also increase quality and access to medical care.REFERENCESB., N., &J.I., E. (2001). The nursing shortage solutions for the short and long term. Online Journal of Issues in Nursing, 6(1),4. Cho, S.-H., Ketefian, S., Barkauskas, V. H., &Smith, D. G. (2003). The effects of nurse staffing on adverse events,morbidity, mortality, and medical costs. NursingResearch, 52(2). CMS. (2016). National Health use of goods and services Data. Retrievedfrom https//www.cms.gov/research-statistics-data-and-systems/statistics-trends-and-reports/nationalhealthexpenddata/nhe-fact-sheet.htmlCost antini, S. D. (2016). Challenged by a NursingShortage? Consider These Short-Term Solutions and Long-Term Strategies. Avant Healthcare. Retrieved from https//avanthealthcare.com/nursing-shortage-solutions-strategies/Cummings, G., & Estabrooks, C. A.(2003). The effects of hospital restructuring that included layoffs onindividual nurses who remained employed a dictatorial review of impact. Journal of Sociology and Social Policy, 8(9).DHHR, Resources, H., Workforce, B. o. H., &Analysis, N. C. f. H. W. (2017). Supply and Demand Projections of the NursingWorkforce 2014-2030. HRSA HealthWorkforce. Gabrielle, S., Mannix, J., & Jackson, D. (2008).Older women nurses Health, ageing concerns and self-care strategies. Journal of Advanced Nursing, 61(3). Garrett, B., & Gangopadhyaya, A. (2016). ACAImplementation Monitoring and Tracking. Theurban Institure, 19. Institute of Medicine, B. o. H. S. (2007). RewardingProvider performance Alligning incentives in Medicare. National Academies Press. Joh nson, K., Posner, S. F., Biermann, J., Cordero, J.F., Atrash, H. K., Parker, C. S., . . . Curtis, M. G. (2006). Recommendations to Improve PreconceptionHealth and Health Care United States Retrieved from Kovner, C. T., & Schore, J. (1998).Differentitated levels of nursing work force demand. Journal of Professional Nursing, 14(4), 11. Kunen, J. (2001). The New Hands-off Nursing. Kutney-Lee, A., Sloane, D. M., &Aiken, L. (2013). An Increase In The Number Of Nurses With BaccalaureateDegrees Is Linked To Lower Rates Of PostsurgeryMortality. National Institutes of Health,32(3). Larson, J. (2016). Creating Solutions to the NursingShortage. Retrieved from https//www.americanmobile.com/nursezone/nursing-news/creating-solutions-to-the-nursing-shortage/Levit, L., & Patlak, M. (2009). Ensuring quality cancer care through the oncologyworkforce sustaining care in the 21st century workshop summary NationalAcademies Press.Martiniano, R., Chorost, S., & Moore, J. (2017).Health Care Employment Proj ections, 2014-2024 An Analysis of Bureau of LaborStatistics Projections by Setting and by Occupation. March 2012. In.Medicare, C. f., & Services, M. (2015). Nationalhealth expenditures 2012 highlights. PublishedAugust. N/A. (1995). A Model for DifferentiatedNursing Practice. National Organizationfor Associate Degree NursingAmericanAssociation of Colleges of NursingNursing, N. L. f. (2016). Percent of Programs thatTurned Away Qualified Applicants by Program Type, 2012 2016. In. Nln.orgNational League for Nursing.Registered Nursing Degrees. (n.d.). Retrieved April03, 2018, from https//www.allnursingschools.com/registered-nursing/degrees/Walston, S. L., Burns, L. R., & Kimberly, J. R.(2000). Does reengineering really work? An examination of the context andoutcomes of hospital reengineering initiatives. Health Services Research, 34(6). Williams, J. (2014). Implication of Foreign-Educated Nurses on United States NursingCollegiality. Newyork Springer Publishing Company.

Music and Censorship

Music and censorshipMusic and CensorshipMusic today is an important fraction of our lives. It is a way to utter ourselves as individuals and it is a form of art that helps us define who and what we ar. We use it to express our touch sensations, our views, and our ideas. Today, many artists are faced with censoring and is one of the controversial things that they have to deal with. Censorships purpose is to limit or restrict certain parts of a certain subject. In music haggle are either changed or bleeped come out of the closet so that it would be considered appropriate. But, if music considered an art form, then why censor it? Musicians are artists and music is their way of expres chant themselves. Censorship takes away everything that defines art and what makes artists artists.In music, there are different types of styles or genres. There is classical, pop, rock, country, metal, and the list would go on. But theres a certain genre thats primarily tar stoped by censorsand that is blame. Rap is probably one of the most popular music genres today, but is also one of the most criticized one. The reason why it is criticized so more than is because it has explicit content usually having references to sex, drugs, and violence. To some citizenry they believe that it promotes sex, drug usage, and violence acts while others believe that its only s open firetily self expression. So what if it does gabble about all these bad things? What happened to freedom of expression? Freedom to create andfreedom of speechare vital to our society. Music is art and there is no question about that. Censors contend to realize that art not only explores on ingenious and pleasant feelings, but also fear, anger, sadness, and truth in our everyday lives. It is essential to recognize that aside from lyrical quality, there are other things the makeup music. In Victor Lombardis Music and Censorship, he quotes Peter Michaelsons, author of The Aesthetics of Pornography in utter T he responsibility of society, if it accepts poetry as a mode of knowledge, is to remain open to what poets of all genres, including the pornographic, have to say. Otherwise all mirrors will soon reflect the similar imbecilic smile.Censorship isnt something new in fact, its something thats been implemented dating stake in the early 1940s. In Kathleen Anthonys article Censorship of Popular Music An summary of Lyrical Content, she states In the 1950s radio networks and stations commonly used this form of censorship, altering song lyrics or removing lyrics deemed offensive for broadcastoften the songs sum was changed considerably and without consulting the songs original lyricist for the revition(8). In 1985, albums began cosmos labeled with maternal Advisory for explicit content. In Steve Joness article Ban(ned)in the USA Popular Music and Censorship, he states the Recording Industry Association of America (RIAA) agreed to Parents Music Resource Center (PMRC) Request for lables o n sound recordings warning of explicit content(6). However, The Parental Advisory labels and tracks that were edit have only made rap artists even more inspired and creative, and thats why listeners are even more drawned to it. Many listeners neediness to hear the original version of the music or track that is censored because it doesnt convey the truth. While some artists choose to write about love, nature, or happy thoughts, others choose to write about struggles in life. If the words in the lyrics are articulated in a manner that is offensive and makes the person uncomfortable, the solution is to simply not listen to it.One of the most controversial music artists today is Eminem. A lot of people absolutely love him and a lot of people hate him. Using his incredible skills in writing and rhyming, he is able to rap pretty more than about anything and everything, from his hardships in his early life and his disapproval for the mainstream media, he became one of the most well know n iconic rapper today. To artists, their work is their pride, it is what defines them and their work is their reflection of themselves. To censor their work is to deny them their ability to express themselves. In Eminems song Till I Collapse, he dialog about the importance of his music and how it affects him.Music is like magic theres a certain feeling you get when youre real and you spit and people are feeling your shit. This is your moment and every single minute you spend trying to hold onto it cause you may never get it again. So while youre in it try to get as much shit as you can and when your run is over just admit when its at its end.Eminem feels that it important to hold on that something that is dear you (which is the feeling he experiences when he raps) and not give it up because that is what you are and the feeling you get when you have that is something that you might experience again. Cause sometimes you feel tired, feel weak, and when you feel weak, you feel like yo u wanna just give up. But you gotta search at heart you, you gotta find that inner strength and just pull that shit out of you and get that motivation to not give up and not be a quitter, no matter how bad you wanna just fall flat on your face and collapse.In his song Stimulate he talks about how his songs are attacked by censors and people who dislike his music.My lyrical content is constantly under fire No wonder why I constantly bomb back To combat attacks with constant concepts When lyrics are constantly took outta context Failure to communicate with congress has Been a problem for the longest, I guessEminem is telling the listeners that his lyrics constantly attacked because of the things he says in his music and how everything taken out of context. This only causes him to retaliate by creating more songs based on the reactions hes getting. What people need to realize is that some topics that the artists sing about are purely for entertainment and are not meant literally.My mu sic can be slightly amusing You shouldnt take lyrics so serious, it might be confusing Just trying to seperate the truth from entertainment Its stupid, aint it? I get sick of trying to explain itAccording to one interview with Eminem, he was quoted as saying A lot of my rhymes are just to get chuckles out of people. Anybody with half a brain is going to be able to tell when Im intercommunicate and when Im serious. However, according to Todd Brauers article Rap Uncensored, This is actually quite uncommon. There are many rappers with lyrics like this and most dont bother to clarify what they say as being just entertainment. Rap does present the hard truth about many aspects of inner-city life and our nations hidden problems, but people, especially kids, need to learn that a walloping portion of the violence, drugs, sex, vulgar language, and images used in rap music are not something to admire.Even though some many of the rap songs are offensive, it talks about inequality, poverty an d politics which contain important messages that people can definitely relate to. This is why so many of the people who lash out against rap music are white people.In Robin Lakoffs book, The Language War, it was explained that the majority group has a tendency to overlook opposing views to keep their motive. One can look at Eminem as part of a majority group however, since he has such a strong relationship with the black culture it makes him an short target to get bashed. In Bell Hooks interview with rapper Ice Cube she stated The way that white people continue their power is, in part, through their control of our (the black races) images and representations. If someone has control over who gets to say what, then those people have the power to define society.This pretty much says the war over rapcensorshipis not only a battle over whether or not the First Amendment is being crossed, but it is also an attempt by those in power of language to prevent change and suppress those threat ening it.Efforts to ban songs by artists like Eminemand Ice Cube would balloon the us versus them mind-set even more, leading to people who do not support the songs lyrics but do support free speech (Chideya). The basis of America is to let everyone be able to voice their own opinion so I dont see any good reason for that to be completely taken away. Warning labels, edited album versions, and age restrictions on buying labeled albums serve as a fair compromise without largely limiting peoples access to rap music. I dont think there is a way to completely stop people from obtaining this music without violating some of our constitutional rights. Again, education about the lyrics and topics that exist in rap music seems to be a better combatant.

Characteristics of a Good College Student Essay -- essays research pap

My name is Joshua I am a 20-year-old college sophomore at Georgia Perimeter College. I eat very well, which I fool found is in complete contrast with my college peers. According to the National Health Awareness, has an overall average 30% for US colleges and Universities college students tend to skim one meal a day. Most college students dont even know what a healthy pabulum is, and a large percentage of students who are aware of fit nutrition choose to ignore it. One must urinate a good diet, learn to plan a good diet by viscid to a consistent routine, and stay away from fast food diet.At Georgia Perimeter College students are unaware of what exactly a good diet is, bad eating habits are unavoidable. The first step to a good diet is eating regular, well-balanced meals. So I found out that the nutriment Pyramid Guide is the simplest way of balancing my meals. It separates foods into groups and graphs the amount of each group needed in an average persons diet. Students who des ire to improve their bad eating habits should poll the Food Pyramid Guide. Along with the Food Pyramid Guide, proper consumption of water, vitamins, and minerals is a very important part of a good diet. The Food and dose Administration recommend 8 glasses of water a day equal to about 1 pound a day. I, along with most of my peers, have a problem consuming this massive amount of tasteless water. Tea and juice can help fill this quota. One of the major problems I have found at my college students diets, as far as beverage consumption, is coke and gr favourable food. College students are attracted to coke because it is easily accessible, cheap, and tasty. Coke may be convenient, further it is non part of a good diet. It is full of sodium, sugar, and caffeine. Dehydration i... ...students have is with fat-free snacks. All low-fat foods have something to replace the fat. That replacement is usually made by sugar, which is high in calories. So, snacking on Snack Wells Devil Chocolate Brownies rather than Chips Ahoy Chocolate Chip Cookies is not watching the diet. Or maybe Mac Donald or Pizza either one is increasing your chance of staying unfit and unhealthy. One tip that I have found that works well for my college life is that I only keep healthy snacks in my locker. Granola bars, baked chips, and fat-free popcorn are a few examples. My favorite module is if I do not have it, I cannot consume it. A second tip- before I eat I think about it. I also ask myself am I really hungry. I often avoid impulse snacking by simply asking myself these two questions. These are just a few easy steps that college students can use to avoid bad eating habits.

my last dutchess character analyzing Essay -- essays research papers

My last DuchessThats my last Duchess painted on the wall, looking as if she were alive. The duck of Ferrara starts his monologue with a sight of melancholy that raises the sympathy of the readers and makes them feel that he had lost his beloved wife and is rattling upset about that. However, in the next few sentences he reveals the dark case of his character and brings the readers to a realization that the Duck of Ferrara is not a noble gentle man. In fact, he is a hysteric murderer who has killed his wife and is very arrogant, genitive, and oppressive.Like many other renaissance Ducks, The duck of Ferrara is very arrogant and selfish. He is very proud of himself and his ancestors. He believes it is his wifes privilege to be married with him and she should be thankful for the gift of a nine-hundred years-old name that he gave her. The fact that his favor at her breast, the dropping of the daylight in the west, the bough of cherries just about officious fool broke in the orchard for herall and each would draw from her alike the approving speech disgusts him. He thinks he should be handle specially not like anyone else and with Much the same smile, but he can not stoop to blame this sort of trifling.Duck of Ferrara is very materialist, possessive and greedy. He has a sense of ownership and a strong desire to control everything. He thinks of his wifes picture only as a fine art work and refers to it as a piece of wonder. Her pure emotions and sentimental nature ...

The Grieving of The Mother by Gwendolyn Brooks :: Essay on Gwendolyn Brooks

The Mother, by Gwendolyn Brooks, is about a mother who has experienced a number of abortions and now has remorse. You can heart the remorse she is going through when reading the poem. She is regretful, yet explains that she had no other choice. It is a heartfelt poem where she talks bout how she pull up stakes not be able to do certain things for the children that she aborted. This poem may be a reflection of what many other women are dealing with.   The first stanza starts off with Abortions ordain not let you forget, which sounds like the woman is talking in general terms. She is talking about how future experiences will never take place. Things like You will never wind up the sucking-thumb or scuttle off the ghosts that come, are some of the many that will not be done. In a way, the women being told this are reminded of the pain they are going through.   In the second stanza, the woman is talking about her pain and loss. In I have heard in the voices of the wind the voices of my dim killed children, she is haunted by her own childrens faint cries that she hears in her mind. She then makes the transition from telling the reader to explaining to her children why she did what she did. It feels as though she cant make her emotions and finally breaks down. She forgets about the reader and focuses on her children. She is asking for some understanding when she says, Believe that in my deliberateness I was not deliberate. . . . Though why should I whine, she asks, Whine that the crime was other than mine.   She feels that she did what she had to do. She probably couldnt handle having kids at the time because of her situation, whatever it was, so she had an abortion. She probably didnt think it was a crime, but society has make her believe it is and she feels guilty. She tries to brush it off when she says, Since you are dead, but then admonishes herself by euphemizing the meaning by saying, or rather, or instead, you were never made.   In th e third stanza, she picks up where she left in the second stanza, but this time she tries to figure out what she did.

Covenant and Promise Essays -- essays research papers

COVENANT AND PROMISE     BERITH = Hebrew word for covenant     Berith is found in the soonest records in the Bible and is fundamental to Hebrew religion. In Latin it is Testamentum.     The Old Testament and the New Testaments means the old and the new covenants. A covenant is a promise.     Chesed = Hebrew word for the attitude of loyalty and faithfulness which both parties should observe towards one another in a covenant relationship.     The covenant chesed of God is so strong that it can never pass away.The Covenant with Abraham     The records of ancient Israel were not written down until the season of King David, who had a court and a scribe. This was the time when Israel possessed the land of Canaan.      The records were then redacted at later(prenominal) dates, significantly in the period of the conduct (597BCE)    & nbspThere are two covenants recorded in generation made with Abraham.      Genesis 15. Abraham is told to kill a selection of animals and is then put into a deep sleep. A flaming pot passes through. This is a ceremony to seal off the covenant. The covenant was one sided, God made promises, Abraham received them.The Covenant with Abraham      Covenant 2     Genesis 17 records the outward sign of the covenant, circumcision. This is still an important drill today.      179 God also said to Abraham "On your part, you and your descendants subsequently you must keep my covenant throughout the ages.This is my covenant with you and your descendants after you that you must keep all(prenominal) male among you shall be circumcised. Circumcise the flesh of your foreskin, and that shall be the mark of the covenant between you and me.     1712 Throughout the ages, every male among you, when he is eight days old, shall be circumcised Thus my covenant shall be in your flesh as an everlasting pact.     Scholars believe this is a later covenant influenced by the experiences of the exile.The Promises of the Covenant with Abraham     Abraham is promised that he will be the father of... ...en the The Kingdom of God reigns once more on earth.Second Isaiah     Another prophet of the exile.     Absolute monotheism emerged during the period of the exile.     If there is only one God, then he is also the God of the nations.     Isaiah pictures a renewal of the covenant on return from exile at Jerusalem.     Significantly all nations will come to worship Israels God.ISAIAH 401 Comfort, give comfort to my people, Speak tenderly to Jerusalem, and proclaim to her that her gain is at an end, her guilt is expiated Indeed, she has received from th e hand of the LORD double for all her sins.403 A voice cries out In the desert spend a penny the way of the LORD Make straight in the wasteland a highway for our God404 Every valley shall be change in, every mountain and hill shall be made low The rugged land shall be made a plain, the rough country, a broad valley.405 Then the glory of the LORD shall be revealed, and all mankind shall see it together for the mouth of the LORD has spoken.Peter Vardy Covenant and Promise 2000